Grey Goose vs Absolut Vodka: Which One Should You Choose?

If you’re a vodka drinker, you’ve likely heard of Grey Goose and Absolut. These two brands are among the most popular and well-known vodkas in the world, and they both have their loyal followings. But what are the differences between them, and which one is right for you?

Grey Goose is a French vodka that is made using single-origin Picardie winter wheat and natural spring water. It’s known for its smooth, luxurious taste and high price tag. Absolut, on the other hand, is a Swedish vodka that is made using winter wheat and water from a deep well in Åhus. It’s a more affordable option that is available in a wide range of flavors. In this article, we’ll compare the two vodkas to help you decide which one is best for your tastes and budget.

History of Grey Goose Vodka and Absolut Vodka

When it comes to vodka, Grey Goose and Absolut are two of the most popular brands on the market. Both brands have a rich history that has contributed to their success today.

Grey Goose’s History

Grey Goose
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Grey Goose was founded in 1997 by Sidney Frank, an American businessman. Frank had a vision to create a premium vodka that would rival the best in the world. He enlisted the help of François Thibault, a master distiller from Cognac, France, to create the perfect recipe.

Thibault used his expertise to craft a vodka made from the finest French wheat and pure spring water. The vodka was then distilled using a unique five-step process that involved continuous distillation, which resulted in a smooth and clean taste.

Grey Goose was an instant success and quickly became a favorite among vodka enthusiasts. In 2004, the brand was acquired by Bacardi, which has continued to maintain the high standards set by Frank and Thibault.

Absolut’s History

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Absolut was founded in 1879 by Lars Olsson Smith, a Swedish entrepreneur and politician. Smith was the first person in Sweden to produce a cleaner and better-tasting vodka. He named the vodka “Absolut Rent Brännvin,” which translates to “Absolutely Pure Vodka.”

Absolut quickly became popular in Sweden and soon gained a reputation as one of the best vodkas in the world. In the 1980s, Absolut launched a successful marketing campaign in the United States that helped establish it as a premium brand.

Today, Absolut is owned by Pernod Ricard, a French company that has continued to innovate and expand the brand. Absolut is known for its unique bottle design and wide range of flavors, which has helped it to remain popular among consumers.

Production Process

When it comes to vodka, the production process plays an important role in determining the taste and quality of the final product. Both brands are known for their smooth, clean taste and are popular choices for cocktails and mixed drinks. Let’s take a closer look at Grey Goose and Absolut’s production processes.

Grey Goose’s Production Process

Grey Goose is made in France, using high-quality French wheat and pure limestone-filtered spring water. The wheat is milled into a fine flour, mixed with water, and then distilled into a high-proof spirit. This spirit is then blended with spring water and filtered through a proprietary process that involves three different filtration steps. The result is a smooth, clean vodka that is bottled at 80 proof.

Absolut’s Production Process

Absolut is made in the small town of Åhus, Sweden, using locally sourced winter wheat and pure water from a deep well. The wheat is mashed into a mash, mixed with water, and then distilled into a high-proof spirit. This spirit is then blended with pure water and bottled at 80 proof. The entire process is done in-house, from the wheat fields to the bottling line.

One of the unique things about Absolut’s production process is that they use a continuous distillation method, which involves distilling the vodka multiple times in a column still. This helps to create a pure, smooth vodka that is free from impurities and has a consistent flavor profile.

Taste Comparison

When it comes to taste, Grey Goose and Absolut have their own unique characteristics. Grey Goose is known for its smooth and silky texture, with a subtle sweetness and a hint of vanilla. It has a clean, crisp taste with a slightly peppery finish. On the other hand, Absolut has a bolder taste, with a more pronounced grain flavor and a slightly bitter aftertaste. It has a slightly harsher bite than Grey Goose, but it is still relatively smooth.

If you prefer a vodka that is smooth and easy to drink, Grey Goose is the way to go. Its subtle sweetness and silky texture make it a popular choice for sipping on the rocks or in a cocktail. If you prefer a vodka with a bolder flavor that can hold its own in a mixed drink, Absolut might be the better choice for you.

When it comes to flavor variants, both Grey Goose and Absolut have a wide range of options to choose from. Grey Goose offers flavors like La Poire, Le Citron, and L’Orange, while Absolut has flavors like Citron, Mango, and Raspberry. Whether you prefer a classic vodka taste or something with a fruity twist, both brands have something to offer.

Price Comparison

When it comes to choosing between Grey Goose and Absolut, price is an important factor to consider. Both vodkas are considered premium brands, but there are some differences in their prices.

Grey Goose is generally more expensive than Absolut. A 750-ml bottle of Grey Goose typically costs around $35–40, while a 750-ml bottle of Absolut usually costs around $20–26. However, prices may vary depending on your location and where you purchase the vodka.

It’s worth noting that both brands offer flavored variants, which can affect the price. Flavored Grey Goose in 750-ml bottles can cost between $30–$37, while flavored Absolut can cost between $14–$21.

If you’re looking for a more affordable option, Absolut may be the way to go. However, if you’re willing to spend a bit more for a premium vodka, Grey Goose may be worth the extra cost.


In conclusion, both Grey Goose and Absolut are high-quality vodkas with their unique characteristics. Each brand has its own loyal following and is popular in different regions of the world.

If you prefer a vodka with a neutral flavor profile, smooth finish, and exceptional texture, then Grey Goose might be the perfect choice for you. On the other hand, if you are looking for a bolder, richer flavor with hints of grain and dried fruit, then Absolut might be more to your liking.

When it comes to price, Absolut is generally more affordable than Grey Goose, making it a better option if you are on a budget. However, if you are looking for a higher-end brand to impress your guests, then Grey Goose is the way to go.

Ultimately, the choice between Grey Goose and Absolut comes down to personal preference. Both brands have their own unique qualities, and it’s up to you to decide which one is the best fit for your taste and budget.

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